The experience is fundamentally different for buying from local businesses than it is for buying consumer goods.

You're creating an intimacy that everybody feels, that it's their experience, not yours. I'll never introduce a song and say, now this song is about 'my' broken heart.

You ask any moviemaker what their favorite movie experience was, and they'll say it was one of the first ones, where everyone had to pitch in and do everything together, and you had to struggle.

Being in love is the only transcendent experience.

I've had a lot of experience in independent film, and about how to choose. You've got to be very discerning about where you put your five bucks, and where you cut and what you don't cut.