There are people still in the Republican Party that I believe practice the communication of anger, of disappointment, of regret, of pain, of sorrow, of suffering. That's not what the American people want to hear.

Republicans use think tanks to come up with a lot of their messages. The think tanks are the single worst, most undisciplined example of communication I've ever seen.

Politics is gut commercials are gut.

The challenge in working in politics, particularly if you're working for a political party, is that everyone's a messenger.

What matters most in politics is personality. It's not issues it's not image. It's who you are and what you represent.